Street Mrkt Turns South First Street into an Open-Air Gallery This Friday

South First Fridays returns tomorrow with its companion STREET MRKT indie urban art faire, transforming a stretch of South First Street in the SoFA District into a free outdoor showcase of local creativity. From 5 p.m. to 10 p.m. on August 7, galleries and museums across Downtown San Jose will stay open late with free admission while dozens of hyper-local artists set up along the street in front of Anno Domini and KALEID Gallery.

Visitors will find original paintings, ceramics, jewelry, sculpture, and light projections available for purchase, giving direct support to the makers who keep San Jose’s independent art scene alive. Food trucks including 3 Brothers Kitchen, 3 Hermanos Mexican Grill, Kabobi Persian Grill, and Me Oi Vietnamese Kitchen will line the route, making it easy to linger and explore between stops.

Participating spaces will feature new exhibitions ranging from mixed-media storytelling at Anno Domini to textile explorations of identity at MACLA and immersive installations at the San Jose Institute of Contemporary Art. The combination of indoor shows and the outdoor market creates a single evening that rewards both casual walkers and dedicated collectors.

Free street parking kicks in after 6 p.m., and short-term garage options sit nearby at South Third and San Carlos or South Second and San Carlos. The event remains fully family-friendly and open to everyone who wants a low-pressure way to experience the creative energy that defines the SoFA District.

Anyone looking for an easy Downtown plan this Friday can head straight to South First Street and let the mix of art, food, and open galleries set the pace for the night.

Participating Artists: 

Art Boutiki / Dan Vado

Bad Art by Nice

BAGI / Bay Area Glass Institute

Purl Bailey  aka Marilyn Roaf

BX Edits

Bryan Corbin 

Craft Haus 

Crochetforloves

Crossroads

Curent Tattooing

Mario Dimas

Mahsa Emoventeur 

FUSE Presents

Leysar Garcia

Katie Green

Ground Up Music Bus 

Hand in Hand Henna

Harvest Empire

Higher Fire Ceramics 

La Raiz Magazine 

Lazy Daisy Designs

Yasushi Matsui

Elizabeth Jiménez Montelongo 

Nuanez Artglass Studio 408

Petite Galleria 

Phin & ernxde

Quỳnh Vy art & zine workshop

Steven Reece

Ruin to Ruin

Starbunny & Rue

TWC / Together We Create

VoidKnightArt

YMCA Camp Campbell

Food Trucks: 

3 Brothers Kitchen

3 Hermanos Mexican Grill 

Kabobi Persian Grill

Me Oi Vietnamese Kitchen

November 2025 First Fridays

Downtown San Jose transforms into a vibrant hub of creativity today with the return of the First Fridays Art Walk from 5 to 9 p.m. Spanning the SoFA District, Historic District and Martha Gardens District, this free event opens galleries, museums and independent spaces to the public. Visitors of all ages can wander through exhibitions, engage with artists and participate in activities that celebrate local and international talent. Produced by CURATUS in collaboration with community partners, the evening encourages exploration and connection across neighborhoods.

In the SoFA District, ANNO DOMINI presents solo shows featuring surreal paintings from Indonesia and mixed-media works on mortality from the UK. KALEID Gallery hosts a reception for an interdisciplinary artist reflecting on family and street life through photography and multimedia. MACLA invites interaction with displays on cultural resilience using animation and augmented reality, plus a poetry party and youth photography exhibition capturing urban scenes. The San Jose Institute of Contemporary Art explores AI and oral histories in immersive projections, complete with tea sachet and collage workshops.

Further highlights in SoFA include group exhibitions at Morgann Trumbull Projects delving into ritual in art and subtle urban forms. Opera San José offers live arias and organ performances outside the California Theater, along with a scavenger hunt. San Jose Jazz features a jam session with guest saxophonist Howard Wiley and high school musicians. The San Jose Museum of Quilts & Textiles displays award-winning contemporary quilts and diverse basketry techniques.

The Historic District adds depth with Chopsticks Alley Gallery's celebration of San Jose heritage through collective projects and a reading by local author Gary Singh. Works/San Jose opens a show on softness as strength with new works by emerging artists. In Martha Gardens District, Art Ark Gallery gathers dozens of creators for a festive display of unique pieces with live music. FUSE at the Citadel showcases stories from San Jose's Creative Ambassadors in various media, while MACHU PICCHU Gallery honors Día de los Muertos with a communal ofrenda for remembrance and healing.

Murals enhance the experience, such as the block-long Romance piece in the Qmunity District expressing love and resilience, and Urban Abstractions planters signaling the area's artistic energy. Phantom Galleries curates these public works to inspire passersby.

For additional information, visit https://www.southfirstfridays.com/2025/10/first-fridays-artwalksj-november-7-2025-5-9pm/

Gateway Tower Set to Transform Downtown San Jose's SoFA District

A significant development is on the horizon for Downtown San Jose as Gateway Tower secures over $220 million in funding to bring affordable housing to the vibrant SoFA District. The Core Companies will construct a 15-story residential building at 470 S. Market Street, drawing support from the city of San Jose, Santa Clara County, and state resources. This project marks a step forward in addressing housing needs while enhancing the area's appeal as a center for arts and culture.

The tower will feature 220 units designed for residents earning 30% to 70% of the area median income. Among these, 55 units are set aside for rapid rehousing to help combat homelessness. A tenant preference program will give SoFA-based artists the first opportunity for some residences, supporting the district's creative community. Ground floor retail space exceeding 3,000 square feet will add to the neighborhood's lively street-level activity. The first four floors will also serve as a parking garage, ensuring convenience for residents and visitors.

Construction kicks off in the first quarter of 2026, with completion slated for early 2028.

Source: SVBJ

Gateway Tower Rises: Affordable High-Rise Housing Approved for Downtown San Jose

Over $38 million in loans has been approved for the Gateway Tower project, a 15-story building set to bring 220 affordable units to the SoFA District at 470 South Market Street. Developed by Core Cos., this marks the city's first purpose-built high-rise for workforce housing in Downtown San Jose. The shift to a fully affordable model addresses long-standing financing hurdles and aligns with efforts to meet housing needs amid economic pressures. With construction potentially starting in March 2026 and wrapping up in about two years, the tower promises to add vital residences to the urban core.

The project reserves 120 units for extremely low-income households, with rents starting at $1,055 for studios and reaching $1,567 for three-bedrooms. Another 98 units target households earning between 50% and 70% of the area median income, offering rents from $1,758 for studios to $2,611 for three-bedrooms, plus two manager units. Public funding, including an additional $25 million from the county, totals over $63 million to make this possible. Such investments highlight San Jose's dedication to creating accessible living options that support diverse communities, including artists who contribute to the local creative economy generating nearly $300 million annually.

Downtown San Jose will gain a new landmark that enhances its southern gateway, blending modern design with proximity to arts and cultural spots. City leaders emphasize how the tower will strengthen the area's character and help retain talent in Silicon Valley.

sfyimby.com

Meeting Tomorrow For Gateway Tower, Downtown San Jose - San Francisco YIMBY

Source: The Mercury News

September First Fridays ArtWalk

San Jose transforms its SoFA Distric in Downtown San Jose into a lively showcase of creativity during the First Fridays ArtWalk + Street Mrkt on September 5, 2025, from 5pm to 10pm. Spanning the SoFA District, Historic District, and Martha Gardens District, the free, family-friendly event features new gallery exhibitions, live performances, and interactions with local artists. Attendees can stroll through venues hosting fresh works, enjoy music at various spots, and support the indie urban art faire on South First Street, where hyper-local creators display and sell their pieces.

In the SoFA District, highlights include Anno Domini's opening reception for Kazland's solo exhibition A love letter to all the cars that could have hit him, but didn’t, with mixed-media pieces exploring mortality and magic created during the artist's recovery from an accident. KALEID Gallery presents Jeffrey Bramschreiber's Portraits from the Wild, a series of paintings reflecting his journey through personal challenges by connecting with nature. MACLA opens There Are New Suns, an interactive exhibition on cultural resilience and gentrification using animation, augmented reality, projection mapping, phenakistiscope sculptures, and quilted cyanotypes by artists Cecelia Perez, Claudia Blanco, and Samantha Saldana, accompanied by a DJ set from The Homegirls of Soul led by DJ Soulera. Phantom Galleries displays Jerry Berkstresser's landscape photography at The Pierce, along with murals like Danny Feliz Hanson's Romance and the Urban Abstractions series by multiple artists.

Opera San Jose at the California Theatre offers opera arias in the courtyard, Mighty Wurlitzer organ performances by Jerry Nagano, a scavenger hunt, and complimentary refreshments starting at 5:30pm. San Jose Jazz hosts the Michael Webster Quartet at 6:20pm followed by an all-ages jam session. The San Jose Museum of Quilts & Textiles features Kay Sekimachi: Ingenuity and Imagination with over 40 works blending Japanese heritage and textile innovation, plus Virginia Davis: Art and Illusion showcasing 21 textiles exploring optic phenomena and resist techniques.

The Historic District includes Chopsticks Alley Gallery's Flow in Secret Garden with batik tapestries by Voonbin Leow and wearable art by Yachen Xie, alongside Works/San Jose's Climate Interrelations Imaginative by five artists addressing the climate crisis. In Martha Gardens District, Art Ark Gallery shows Hargun Mahal Mann's In Search of Our Mothers Garden on migration and belonging with an artist talk at 6:30pm, Fuse Presents exhibits Trieu Hai Dao's Echo of Life, and Machu Picchu Gallery displays Peruvian arpilleras preserving Amazon themes.

Street Mrkt turns South First Street into an open-air gallery with over 30 artists like Animate One, Bay Area Glass Institute, and Danny Feliz Hanson demonstrating their crafts. DJs spin in the beer garden, while food trucks such as Barya Kitchen, Daily Grind Burger, and Luvs Brownies provide diverse bites. This gathering strengthens San Jose's creative economy, uniting people through art that inspires and connects. All ages are welcome and again it all goes down on Friday from 5-10pm.

Experience the Creative Pulse of San Jose at the SubZERO Festival

San Jose’s SoFA District transforms into a hub of creativity each year with the SubZERO Festival, an event that celebrates the city’s indie culture, art, and music. Mark your calendars for June 6th from 5pm to 11pm and June 7th from 2pm to 8pm, when South First Street between San Carlos and Reed Streets in Downtown San Jose becomes the stage for this vibrant gathering. The festival blends a DIY ethos with a mix of high and low-tech artistry, offering a fresh take on what makes San Jose’s creative scene so special. It’s a weekend that promises to ignite your senses and connect you with the heart of our city.

Outdoor stages come alive with live music and performances, spotlighting local talent that embodies the indie spirit. Alongside the tunes, the festival syncs up with the South FIRST FRIDAYS art walk, opening doors to galleries and showcasing visual artists who call this city home. Whether you’re tapping your foot to a beat, admiring a new painting, or simply enjoying the energy of the crowd, there’s plenty to explore. Best of all, admission is free, making it easy for everyone to join in the fun.

What sets SubZERO apart is how it weaves the community together. By showing up, you’re supporting the artists, musicians, and performers who fuel San Jose’s cultural engine. Head to Downtown San Jose's SoFA district this June to experience a festival that captures the essence of the city’s artistic soul. It’s a celebration you’ll remember. For more info, head over here.

Jackie’s Place Brings Soulful Flavors to Downtown San Jose

Downtown San Jose will get a little bit tastier with the arrival of Jackie’s Place, a brand-new restaurant serving up authentic soul food. This will be Downtown San Jose's first dedicated soul food restaurant and the second location for Jackie's Place. The original is in Japantown and has a Yelp rating of 4.5 with 1,700 reviews.

Nestled in the heart of SoFA, this spot is ready to dish out plates piled high with Southern classics—think crispy fried chicken, slow-cooked collard greens, and mac and cheese. It's located right next to Nirvana Soul, one of the hottest coffee shops in Downtown San Jose.

What’s even better? Jackie’s Place is rooting itself in San Jose by sourcing fresh ingredients from nearby farms and suppliers. It’s a small but meaningful way this restaurant is giving back, creating jobs and strengthening the local food chain. The cozy setup—wooden tables, soft lighting, and the mouthwatering aroma of fried goodness—only adds to the draw.

Downtown San Jose’s food scene is already a melting pot of flavors, and Jackie’s Place is a delicious new thread in that tapestry. The grand opening of Jackie's Place will take place on April 27 during the SoFA District block party.

Source: SVBJ

South FIRST FRIDAYS Art Walk April 2025

South FIRST FRIDAYS is back this week with exhibits across multiple galleries in three different districts. Everything is open from at least 5-9pm. Participating venues include ANNO DOMINI, the Institute of Contemporary Art, KALEID Gallery, Works San Jose, the San Jose Museum of Quilts & Textiles, the SoFA Market, MACLA, Art Ark Gallery, MACHU PICCHU, San Jose Jazz, and Chopsticks Alley Gallery.

It all goes down on Friday, April 4th. As usual admission is free and all ages are welcome. Click here for a preview of featured art! Below is a map with all of the galleries to check out across three different districts.

SoFA Block Party Will Feature a FREE Concert with Steve Aoki

On May 13, Downtown San Jose’s SoFA District will transform into the epicenter of excitement as global superstar Steve Aoki headlines a free block party. It’s all happening the day before the San Jose Earthquakes take on Inter Miami CF at PayPal Park—a prelude to one of the Bay Area’s most anticipated soccer showdowns.

This block party, hosted by the San Jose Earthquakes in collaboration with the Urban Vibrancy Institute (UVI) and the City of San Jose, kicks off the 2025 UVI Block Party Series. The series is all about spotlighting what makes our neighborhoods special, and the SoFA District—known for its artsy edge and dynamic energy—sets the stage perfectly. Whether you’re a music lover, a soccer fanatic, or just someone who loves a good time, this event has something for you.

Steve Aoki isn’t just any DJ—he’s a two-time Grammy-nominated powerhouse with nearly 3 billion music streams under his belt. Billboard calls him “one of the most in-demand entertainers in the world,” and he’s brought the house down at festivals like Coachella, Tomorrowland, and Electric Daisy Carnival. Now, he’s bringing that same energy to Downtown San Jose, joined by a lineup of talented local artists who’ll showcase the creative soul of our city.

But the fun doesn’t stop with the music. Expect a street scene buzzing with activity—games where you can flex your Earthquakes pride, tasty eats and drinks from local vendors, and plenty of chances to connect with fellow San Joseans.

And then there’s the soccer angle. With the Earthquakes facing off against Inter Miami CF on May 14, this block party is the perfect way to kick off the excitement. “Bringing in a globally renowned artist like Steve Aoki will be a celebration of our community, our fans, and the growing energy around the sport of soccer,” said Earthquakes President Jared Shawlee. With the 2026 World Cup on the horizon, San Jose is staking its claim as a soccer hub—and this event is proof.

Here’s the best part: admission is free! That said, spots are limited, so you’ll want to RSVP here to lock in your place. Mark May 13 on your calendar, grab your crew, and come ready to dance, eat, and cheer.

South FIRST FRIDAYS Art Walk March 2025

South FIRST FRIDAYS is back this week with exhibits across multiple galleries in three different districts. Everything is open from at least 5-9pm. Participating venues include ANNO DOMINI, the Institute of Contemporary Art, KALEID Gallery, Works San Jose, the San Jose Museum of Quilts & Textiles, the SoFA Market, MACLA, Art Ark Gallery, MACHU PICCHU, San Jose Jazz, and Chopsticks Alley Gallery.

It's a special month as March is the 19th anniversary of the First Friday Artwalk! Enjoy Ukranian-born Natasha Kramskaya's solo exhibit at The Pierce or live Jazz music at SJZ Break Room. Citadel Studios will have an opening reception to their art show "Sweet Lost" (FUSE Presents on the map below). 

It all goes down on Friday, March 7th. As usual admission is free and all ages are welcome. Click here for a preview of featured art! Below is a map with all of the galleries to check out across three different districts.

Downtown San Jose art installation will become a temporary skating rink

A temporary art project that was put up in the SoFA District in 2021 will soon become open to the public on a regular basis. The "Serpentine Pavilion" was supposed to be a placeholder for a three-tower project that was cancelled. Now it will become part of Unzipped Gardens Roller Rink and Beer Garden.

Today through Memorial Day, visitors will be able to rent skates and enjoy beer and food-truck bites while admiring the art piece. DJs and live bands will provide atmospheric music. The chain-link fences will also finally come down and be replaced with a more elegant permanent fence.

I have walked through the art project several times during special events and it is really impressive. I hope we find some way to preserve the tower or incorporate it into whatever future development takes place on this block.

The schedule for the roller rink and beer garden will be Fridays from 5-10pm, Saturdays from noon-10pm, and Sundays from noon-7pm. Skate rentals are $25 for adults and $20 for kids under 12, but skating is not required to walk in and hang out.

Source: The Mercury News

Comedians and Empanadas

A new comedy series called "Comedians and Empanadas" is coming to San Jose on the first Wednesday of every month (that's today). Casa Guzmania is restaurant that specializes in delicious empanadas.

Each month they are going to bring a lineup of talented comedians from all over the Bay that have performed at comedy clubs such as San Jose's own Improv, Cobb's Comedy Club, and Rooster T Feathers. The event is free and goes from 6-8pm. If you'd like to reserve a spot, head over here.

You can find Casa Guzmania at 350 South Market Street in Downtown San Jose's SoFA District.

Source: Eventbrite

South FIRST FRIDAYS Art Walk February 2025

South FIRST FRIDAYS is back this week with exhibits across multiple galleries in three different districts. Everything is open from at least 5-9pm. Participating venues include ANNO DOMINI, the Institute of Contemporary Art, KALEID Gallery, Works San Jose, the San Jose Museum of Quilts & Textiles, the SoFA Market, MACLA, Art Ark Gallery, MACHU PICCHU, San Jose Jazz, and Chopsticks Alley Gallery.

The most unique part of the event this month is an interactive activity at the California Theatre hosted by Opera San Jose. You can watch a captivating performance from Bluebeard's Castle followed by a scavenger hunt through the theater and lobbies filled with hidden surprises. They will also have temporary tattoos, popcorn, and a tarot card reader. Very cool, and all free to the public. I'll also have to mention the free live jazz music at the SJZ Break Room throughout the event starting at 4:50pm.

It all goes down on Friday, February 7th. As usual admission is free and all ages are welcome. Click here for a preview of featured art! Below is a map with all of the galleries to check out across all three different districts.

Pete Be Center to bring more live music and events to SoFA District

San Jose's SoFA District took a hit when Uproar Brewery closed down. Even after the transition to Level Uproar, it still couldn't stay afloat. Now another entrepreneur is taking over the space and turning it into an event space.

Pete Be wants Downtown San Jose to be a major social destination seven days a week. He wants to build a venue that will activate the area and bring more popular musical acts to San Jose. The Pete Be Center is crucial to that goal.

The venue is a sizable 11,000 SQFT including the mezzanine. In addition to live music, he is planning to host block parties on the sidewalk and street outside and have cultural events. His goal is to regularly bring 1,500 to 2,000 people to SoFA for events.

If everything goes according to plan, the party will start between April and June next year.

Source: The Mercury News

Three-tower housing project proposed for Downtown San Jose

Westbank and Urban Community are working on a stunning 1,147 unit project that would span a trio of towers. This is the most exciting proposal I have seen in some time for Downtown San Jose.

Each tower would rise 30 stories or roughly 300 feet. Two of the towers would have terraces featuring small trees and plants. The third tower would by a cylinder, a shape no other San Jose high-rise utilizes. The combination of the three look fantastic.

The site of this proposal is the Valley Title lot at 300 South First Street and 345 South Second Street in SoFA. Currently the site consists of a parking lot, a public art project that can hopefully be moved, and a three-story building.

The project would also include a generous 18,400 SQFT of retail and 8,700 SQFT of residential amenities such as a courtyard and gym. Based on the renders, it looks like they are planning for one of my favorite amenities--rooftop swimming pools.

As exciting as this is already, Westbank and Urban Community also have an option to add two more 20-story office towers with a combined 1.32 million SQFT of office space and 60,4000 SQFT of ground-floor retail.

There is currently no planned timeline. The next steps are getting city approval for the proposal, which I'm optimistic will come quickly.

Source: The Mercury News

Pobladores Night Market this Thursdays in SoFA

This week the Pobladores night market has been extended from 5:30-9pm to 10pm in Downtown San Jose's artsy SoFA District. There will be music, vendors, food trucks, a beer garden, and live performances. It's a great option for a Thursday night to get ready for an action-packed weekend.

Sorry for the delays in posts the past week, had some personal issues and am working on getting back on a regular schedule.

Mama Kin

Mama Kin is a great intimate venue for Jazz and live music in Downtown San Jose's SoFA District. You can get a sneak peak of the show just by walking by, but they have a solid Southern-style food and drink menu on the inside. 

Performances are typically inexpensive and are a great centerpiece for a night out Downtown. DL Edwards & the Disciples are playing tonight, and you can get tickets over here.

To see the upcoming music lineup and menus, head here.

New renders of a slightly downsized Gateway Tower in SoFA

A tower proposed for the edge of Downtown San Jose in the artsy SoFA District has new renders. It's appropriately called the Gateway Tower as it will welcome visitors and residents to the Downtown area. The latest render has been reduced from 20 floors to 15. It still looks fantastic with different facades on each side and even incorporates some of the the historic buildings on the ground floor into the project.

The tower will have a total of 220 units, which now appear to have been allocated to affordable housing. Originally the Gateway Tower was supposed to contain luxury apartments, but they have likely been converted to make approvals and financing easier. If you want luxury, The Fay is just down the street. There will also be 3,800 SQFT of retail along the ground floor.

One exciting aspect of the project is that there will be a small plaza and area for live performances, which jives really well with the character of the SoFA District. The area is known for art festivals and live music.

Another interesting twist is that it will include a historical exhibit to commemorate the career of "Doc" Herrold, who was the first entertainment radio broadcaster (yes, from San Jose). This will pass on some of the legacy of the Herrold College that used to sit on this site.

There is still no ETA for construction, but hopefully they will be able to break ground as soon as possible.

Source: SiliconValley.com

New housing project near SoFA gets funding

166 apartments (164 of which are designated as affordable units) are slated for 802 South First Street just outside the traditional boundaries of Downtown San Jose. The site is just south of Highway 280, a few blocks away from SoFA. The six-story building also includes 1,500 SQFT of ground-floor retail. 

The project will cost nearly $100 million. Fortunately, PNC is willing to finance $66 million of that between a construction loan and bridge loan. The rest will be mostly made up by state-backed financing.

The goal is to kick off construction by September with an expected completion date of 2026.

Source: The Mercury News

Viva CalleSJ: SoFA to the Streets (San Jose's SoFA, SCC Fairgrounds, and Martial Cottle Park)

Viva CalleSJ is back for it's 1st event of the 2024! Miles of city streets will be completely shut down to let people walk, run, dance, bike, unicycle, skateboard, or hoverboard down the streets of San Jose. 

SoFA to the Streets features three activity hubs which are festivals-within-a-festival that highlight the local area. This time the activity hubs will be SoFA, the SCC Fairgrounds, and Martial Cottle Park. You can expect live music, vendors, food, activities, bike parking, and good times at all of the hubs. In between the activity hubs you will still find all sorts of interesting stops, hydration stations, and stores.

A unique feature this time around is the route is a single line with no branches. It's crazy to think you can walk all the way from Martial Cottle Park on Branham Lane all the way to Downtown San Jose on city streets.

The event takes place on Sunday, April 21st from 10am to 3pm (streets are closed until 4pm). There is no beginning or end and the traffic flows in both directions. It's completely free and you can use the handy map below to locate the routes and festivities. For more info, head over here.