Tuesday, November 10, 2020

Lucid Motors opens Valley Fair "Studio"

Valley Fair has a new flagship electric car store, and it's not Tesla. Lucid Motors is an ultra-luxury car brand that just has a single model, the Lucid Air. It's a $100k+ sedan that competes with the likes of the Mercedes S-Class or BMW 7-Series and comes with a staggering 1,000 horsepower powertrain.

If the car and store seem eerily similar to Tesla, that's because most of the team behind Lucid are ex-Tesla engineers that helped design the Tesla Model S. Coincidentally, the very first Tesla "Store" was across the street at Santana Row. Lucid event built a high-speed charging station in the Valley Fair garage, very similar to what Tesla did across the street at the row.

While you won't be able to test drive a Lucid Air yet, you can see all of the options and trims (which are named after Californian destinations like Santa Barbara). The showroom also looks stunning, it's worth checking out if you're at Valley Fair already.

This location is one of only four with the others being Lucid's Headquarters in Newark, Beverly Hills, and Century City (LA). Eventually they will have 20 studios. Long term, they plan to offer SUVs and more affordable models as well.

Source: SVBJ






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