Families looking for a daytime Halloween outing can head to Downtown Willow Glen on Friday, October 30, when local businesses along Lincoln Avenue open their doors for Trick or Treat Along Lincoln Avenue. The event runs in two sessions along the stretch from Minnesota Avenue to Willow Street. Toddlers take the route from 11 a.m. to 12:30 p.m., while school-aged children follow from 3 p.m. to 4:30 p.m. Organizers ask participants to move clockwise for smoother traffic and safer sidewalks.
Participating shops plan to hand out candy and other goodies during both windows. The setup keeps the activity on the main commercial stretch rather than residential blocks, which suits families who prefer a contained, supervised walk. The Willow Glen Business Association coordinates the gathering and has put out a call for volunteer crossing guards and sidewalk monitors to keep the sessions orderly.
Books for Treats, a nonprofit that has paired free books with Halloween since 2001, will set up again at the Garden Theater at 1165 Lincoln Avenue. Volunteers will help each child pick one free book. The morning slot covers kindergarten-aged children and younger, while the afternoon slot covers first through sixth grade. Rebecca Morgan, the organization’s founder, has noted that Halloween already carries excitement and imagination, making it a natural moment to add a lasting item to the treat bag.
The event stays open to the public with no tickets required. After collecting candy and a book, families can continue exploring the independent shops, cafes, and boutiques that line Lincoln Avenue.
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